In fashion, trends never stand still. They shift with each season, change direction, and find new centers of attention. In recent years, Saint Laurent clearly held that position. But by the end of 2025 and the start of 2026, the balance began to change. Even though Anthony Vaccarello’s sharp silhouettes are still popular, the focus has moved elsewhere. If Saint Laurent stood for strict, structured elegance, Matthieu Blazy has reworked that idea. His collections for Chanel, especially the footwear, bring together a sense of retro nostalgia with a modern aesthetic. This mix created a new visual language and offered something fresh to today’s fashion audience.


This shift is especially visible on social media. Today, it is almost impossible to scroll through top fashion influencers without seeing Chanel shoes from Blazy’s collections. They instantly add a strong visual point to any look. But what created this level of hype? The answer is simple: versatility. These designs work just as well with elegant evening outfits as they do with casual denim. This flexibility turned them into one of the key style elements of 2026, able to complete almost any outfit.


Blazy’s work has always been about details, and this is even more clear in his обув footwear designs. He combines architectural shapes, retro references, and modern interpretations of nostalgic elements. The result is a strong balance between comfort and visual impact. While Saint Laurent designs often create desire at first sight, Chanel offers something slightly different – each shoe feels like a personal style statement. So, has Chanel replaced Saint Laurent? The answer is not simple. It is more than a yes or no. What is clear is that this season, trends are no longer defined by one designer alone. With Blazy, Chanel has achieved something rare – his recent collections have become one of the most talked-about topics in fashion today.


In the end, hype in fashion never disappears. It only changes form. For brands, the goal is not just competition, but creating something authentic – something that reflects individuality. Whether it is clothing or accessories, fashion remains one of the strongest tools for personal expression. And this is exactly where Matthieu Blazy’s strength becomes clear.



